From Skepticism to Strategic Advantage:
How a 3PL CIO Built a High-Performance
Analytics Team Overnight
3x
compared to traditional hiring
1.7M+
fully remote data team
Zero ramp-up
first hire integrated on Day 1
Employees
10-100
Location
Springfield, Missouri, USA
Industry
Third-Party Logistics (3PL)
Website
goodcompanyships.com
The Challenge
I thought, this can’t be real. We interviewed him first, and I felt like maybe I was making a mistake not waiting. But I wasn’t. He was the one.

Gabriella Bratanov Sandoval
CIO | Good Company
Good Company, a high-growth 3PL based in Missouri, was barreling toward peak season—facing 1.7M+ annual shipments and explosive data demands. Gabriella Bratanov Sandoval, CIO and head of the Information Department, was under pressure.
Her analytics team was outgrowing its capacity. With the holiday season looming and analytics becoming a mission-critical function, she needed a qualified data analyst yesterday—not in 60 days.
Gabriella was hesitant. Remote staffing felt risky. Would overseas talent match her team’s energy, quality, and obsessive documentation culture? Could a remote teammate really integrate into a high-speed startup environment?
The Approach
Her ask: A data analyst who could move fast, think fast, and document everything like a process-obsessed engineer. Someone who could handle a firehose of data requests and still take time to understand the business logic behind them.
Wow delivered five pre-vetted candidates within days.
Instead of sifting through unqualified resumes, Gabriella’s team was interviewing shortlist-ready talent. The standout? Miguel—an energetic, detail-obsessed candidate who, by the second interview, felt like a no-brainer hire.
“I thought, this can’t be real. We interviewed him first, and I felt like maybe I was making a mistake not waiting. But I wasn’t. He was the one.”
We’re going 100 miles per hour. You either get on the bus or you don’t. Miguel got on—and started driving.

Gabriella Bratanov Sandoval
CIO | Good Company
The Outcome
Miguel is the king of SOPs. He brought structure where we had none.

Gabriella Bratanov Sandoval
CIO | Good Company
Miguel onboarded immediately. Within days, he was documenting SOPs at a level the team had never seen. Within weeks, he was contributing to high-impact analytics work, asking strategic questions, and uncovering insights from the company’s WMS (ShipHero) and data pipeline.
“He’s the king of SOPs. I joke about it now, but it was exactly what we needed.”
His presence didn’t just fill a gap, it elevated the whole team’s output and processes. Miguel’s deep curiosity about the business context made him more than just a numbers guy; he became a strategic operator.
And Gabriella didn’t stop there.
After experiencing success with her first hire, she brought in a second analyst, again, with zero friction, zero regrets, and full integration into their data-driven culture.
Hire the Perfect Specialist
Hire the Perfect Specialist
